Do you have the best laid plan for 2023?

2023 Planning.

It’s that time of year again – finalising annual planning (you know you’re getting old when it starts to come around so quickly!).

It’s time to step back and ask yourself “are we doing the right things” and “are we doing them well”?  What do we need to do to deliver brand impact and drive business growth? What should we stop, start, continue?

It’s a time for business scrutiny, for target setting (or target wrangling!) and for the associated budget debates.  Do you know what investment will be needed to achieve your targets for next year?

Using outside resource.

Recently a prospective client asked us candidly “why would we bring you in rather than just do it ourselves?”. I (metaphorically!) elbowed my colleague Amy aside. I’ve got this one!

Why do people use us to drive change? The answer is one third expertise (experience, process and tools), one third independence (getting an outside perspective and fresh eyes) and one third mediator (often there are different perspectives in a business, and it can be useful to get a neutral view).

Pt78 Marketing Power.

We bring together experts in marketing procurement, marketing strategy and marketing performance to bring a fresh perspective on marketing effectiveness and efficiency.

How can we support your 2023 planning?

We offer a number of solutions. From a planning partner on a daily consultancy rate to a  2023 Validator Workshop, we provide expertise and processes to power your 2023 plan - more clarity in your objective setting, a tighter measurement plan and a strategy to deliver greater marketing effectiveness next year.

We’d love to talk!

 To find out more (or just to bounce something off us!) call us on 01 556 3678 or email us at hello@pt78.ie

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